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    What’s the difference between sessions and events in GA4?

    Asked on Monday, Sep 22, 2025

    In Google Analytics 4 (GA4), sessions and events are distinct metrics used to measure user interactions on your website or app. Sessions represent a group of user interactions within a specific time f…

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    How do I track conversions from Google Ads in GA4?

    Asked on Sunday, Sep 21, 2025

    To track conversions from Google Ads in GA4, you need to set up conversion events in GA4 and ensure that your Google Ads and GA4 accounts are linked. This allows you to track and analyze the performan…

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    How do I link Google Ads to my GA4 property?

    Asked on Saturday, Sep 20, 2025

    Linking Google Ads to your GA4 property allows you to view and analyze your ad performance within Google Analytics 4. This integration can be set up through the GA4 interface under the Admin section. …

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    How can I measure user retention in GA4?

    Asked on Friday, Sep 19, 2025

    To measure user retention in Google Analytics 4 (GA4), you can use the Retention report, which provides insights into how well your app or website retains users over time. This report can be found und…

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